July is Bison BBQ Month

Across North American, July is celebrated as bison month – a month where consumers in the United States and Canada enjoy the grilling season with bison.

More consumers than ever are making bison their first meat choice when they invite family, friends and neighbors over to share the experience of good times and great food during the summer season. Bison not only tastes great, but it also has a nutritional profile that fits with today’s consumers and their focus on a healthier, more natural diet.

Because bison are sustainably produced, raised without growth stimulants, and handled according to a code of practice also resonates with consumers.

Bison are good for you and good for the planet. Over centuries bison roamed the plains of North America and sculptured the landscape that we call home. From the brink of extinction in the late 1800s to today where almost 500,000 bison are again contributing to biodiversity, restoring watershed, enhancing soils, sequestering carbon, and doing their part to reduce the impact of climate change.